Meet the gorgeous and multi-talented
Born Jerusha Naidoo, she hails from the warm
city of Durban, on the east coast of South Africa. After chart topping singles
“Are u the one?” and “For Life” off her debut album "Got To Have It"
(Universal/Mama Dance), she has established herself as a South African R&B/Pop
Jerusha made history as the first Indian woman
to break into the mainstream music industry in South Africa. Her debut single
achieved the unprecedented feat of topping radio charts for six consecutive
weeks. Her debut album spawned another number one hit and earned Jerusha a large
She has proven to be as hot on stage as on the
screen and on the airwaves. Her stage career started with Cape Town based R&B
girl group “Essential”. Her solo career kicked off following an appearance on
the hit reality TV series Coca-Cola Popstars. She was immediately signed by
Craig McGahey of Mama Dance Music and has co-billed with the likes of Ja-Rule,
Freshly Ground, Danny K, Jae, Verd, Afro Z, Bianca Le Grange,Red Angel and many
other top-notch artists. She was one of two South African Acts chosen by MTV for
the road-show to promote the prestigious Nelson Mandela “46664” Concert to raise
awareness about HIV/AIDS, a world health issue that is close to her heart.
Jerusha performed in London in the SA Solidarity Festival in benefit of the
Nelson Mandela Children’s Fund.
Currently based in New York, Jerusha has set
her sights on international success. Her highly anticipated forthcoming album,
titled Jerushalem, has been recorded in the UK, USA, Serbia, Sweden and South
Africa, working with producers who have worked with the likes of Madonna,
Brittany Spears and Tom Jones. One of her songs on her new album has already
been covered and released in China.
When asked to describe her latest album,
Jerusha explains it was a journey of self-discovery in artistic expression.
Coming from a conservative cultural background, Jerusha touches on issues of
gender identity, sexual orientation, sexual expression, and abandonment; topics
that are ‘hushed up’ in typical South African and Indian culture. When asked
about the slightly controversial title of the album Jerushalem, she explains
that her mother named her partly after the city of Jerusalem, and that her name
is actually Hebrew for inheritance. “I have always found it fascinating that
one city can hold such historical and religious power. Recording this album was
definitely a struggle for me artistically. It has been a step in a new, bold
direction. I hope people will appreciate it and see it in a positive light. The
messages are simple, positive and meant to bring joy in these difficult times we
live in. In addition, I hope to perform in Jerusalem one day!”
Apart from being a talented musician, Jerusha
is a practicing medical doctor. She served as a military doctor in strife-torn
Liberia as a member of the United Nations humanitarian effort and was chosen by
Love Life (South Africa’s largest HIV/AIDS Awareness Organization) as a role
model for South Africa’s youth. She featured as an icon in Love Life’s “Get
Attitude” campaign. If all of this was not enough, Jerusha also presented for
popular TV Magazine program Eastern Mosaic at the International Indian Film
Academy Awards in Sheffield, UK.